North American Cranberry Market and Harvest Update, June 2023
Quebec: After a landmark harvest season in 2022, yields are expected to drop significantly in 2023. This is due to a combination of factors, including the cold weather that has affected the province since the end of winter, as well as the need for the plant to replenish its reserves after a bountiful harvest.
Wisconsin: Producers in Wisconsin have also been affected by the weather, with intense heat followed by periods of frost being detrimental to the viability of the buds. This has led to a drop in yields in the state, which is the largest cranberry-producing state in the world.
Massachusetts: A fairly normal season is shaping up for Massachusetts, while New Brunswick may experience a drop in volume following last year’s large harvest.
State of Inventories: Fruit d'Or has a healthy inventory level that will allow them to meet customer needs, both on the conventional and organic front. With steady demand and a near-average harvest, prices are expected to hold or rise slightly this year.
Overall, the 2023 North American cranberry market is expected to be stable. Demand is expected to remain strong, while supply is expected to be near-average. This should lead to stable prices for cranberries.
Here are some additional details about the factors that are affecting the 2023 North American cranberry market:
Weather: The weather has been a major factor affecting the 2023 cranberry crop. The cold weather in Quebec and the intense heat and frost in Wisconsin have both had a negative impact on yields.
Demand: Demand for cranberries is expected to remain strong in 2023. Cranberries are a healthy and versatile fruit that are used in a variety of products, including juices, jellies, and baked goods.
Supply: Supply is expected to be near-average in 2023. The drop in yields in Quebec and Wisconsin will be offset by a near-normal harvest in Massachusetts and New Brunswick.